Riteish Deshmukh, Jacqueline Fernandez’s Outfit for Raid 2, Jasprit Bumrah-Backed Uppercase, Masaba Gupta’s Lovechild and Dolly Jain Among PETA India’s 2025 Vegan Fashion Awards Winners
Mumbai – From gorgeous sarees made from vegan silk to handbags crafted from cactus leather, the winners of PETA India’s 2025 Vegan Fashion Awards show that designers and brands are responding to the public’s growing demand for fashion that is kind to animals and the planet.
Top honours this year go to CSIR-NIIST (National Institute for Interdisciplinary Science and Technology) with the award for Vegan Fashion Changemaker of the Year for developing technology to manufacture vegan leather made from pineapple leaves, banana stems, rice straws, and other plants and agricultural waste. The winner for Best Vegan Fashion Moment of 2025 goes to July issue by Jyotsna Bisht for styling actress Jacqueline Fernandez in animal-friendly faux fur for the song ‘Money Money’ in the blockbuster hit film Raid 2. And this year’s Best Vegan Style Icon award goes to actor and filmmaker Riteish Deshmukh – PETA India’s ‘Most Beautiful Vegetarian Celebrity’ of 2024 – for helping to bring vegan living mainstream through his fashion choices, lifestyle, and plant-based meat company Imagine Meats.
Other winners include ace cricketer Jasprit Bumrah-backed Uppercase for Best Vegan Travel Gear; the bold and inclusive beauty brand LoveChild Masaba by Masaba Gupta for Best Vegan Makeup; Allen Solly’s luxurious designs including those made from apple and cactus leather for Best Vegan Handbags; Dolly Jain, Best Vegan Fashion Digital Content Creator, for her ‘vegan saree saga’ content; and Eori Leather’s plastic- and animal-free leather made from eucalyptus fibers for Best Vegan Leather Innovation.
Rounding out the awards are Disobedience’s sustainable and contemporary footwear (Best Vegan Women’s Footwear); Zip Zap Zoop (Best Vegan Kids Fashion); Hand An Yarns (Best Vegan Sarees); Plix (Best Vegan Personal Care); Aastey (Best Vegan Athleisure); Greensole (Best Vegan Sneakers); and Vegan Basics (Best Vegan Men’s Footwear).
“Cruelty is out, and compassion is in, thanks to the innovative designers and brands that make up PETA India’s 2025 Vegan Fashion Awards winners,” says PETA India Director of Corporate Affairs Ashima Kukreja. “The world has evolved past the cruel use of animal skins, and PETA India encourages everyone to seek out the abundance of modern vegan fashion available today.”
PETA entities have released numerous videos revealing that workers hit, kick, and mutilate sheep for their wool during shearing; leave goats with bloody, gaping wounds at mohair and cashmere operations; slit the throats of cows and buffaloes for leather; ram metal rods down conscious crocodiles’ spines in the reptile-skins industry; suffocate, electrocute, and bludgeon animals to death on fur farms; and boil silkworms alive to produce silk. PETA India’s investigation into Mumbai’s Deonar slaughterhouse found appalling cruelty to animals killed for leather. Animal-based leather also wreaks havoc on the environment due in part to the toxic chemicals and pollutants used to make it.
PETA India – whose motto reads, in part, that “animals are not ours to wear” – opposes speciesism, a human-supremacist worldview. For more information, please visit PETAIndia.com or follow PETA India on X, Facebook, or Instagram.
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