GLENFIDDICH REIMAGINES LUXURY FESTIVE GIFTING WITH DESIGNER RAJESH PRATAP SINGH
Glenfiddich, the pioneering single malt Scotch whisky brand, has partnered with celebrated Indian designer Rajesh Pratap Singh to introduce a limited-edition festive gifting collection across its 12, 15 and 18-Year-Old expressions in India. United by a shared pursuit of craftsmanship, precision and a pioneering spirit, the collaboration reimagines luxury whisky gifting through thoughtfully designed accessories that extend the Glenfiddich experience beyond the bottle.
For generations, Glenfiddich has challenged convention while remaining true to its heritage, continually advancing the craft of single malt whisky-making. This pioneering spirit underpins the collaboration with Singh, whose contemporary design philosophy similarly brings together tradition, precision and a progressive outlook. Together, the two bring distinct creative worlds into conversation, united by a commitment to mastery and an appreciation for the details that define exceptional craft.
Moving beyond conventional gifting formats, the collection brings individuality and contemporary design to the festive occasion. The Glenfiddich 12-Year-Old gifting pack features a specially designed pocket square, with 10 designs showcased through a distinctive bottle neck tag. The Glenfiddich 15 Year Old edition pairs a pocket square with a stag brooch, while the 18 Year Old edition features a specially designed button set. Each accessory translates Glenfiddich’s craftsmanship into personal style, while the packaging brings together the brand’s iconic stag and distillery imagery with gold festive motifs.
Kartik Mohindra, Managing Director, William Grant & Sons India, said, “At Glenfiddich, our pioneering spirit has always been rooted in a deep respect for craftsmanship and an instinct to innovate. Our collaboration with Rajesh Pratap Singh brings this philosophy to life through a new expression of luxury gifting. By moving beyond conventional gifting formats to create something distinctive, considered and enduring, we are extending the Glenfiddich experience beyond the whisky itself. It reflects our belief that true luxury lies not just in what you give, but in the thought, craft and meaning behind it.”
Rajesh Pratap Singh said, “What drew me to Glenfiddich was its ability to honour generations of heritage while continually pushing the boundaries of its craft. That pioneering spirit resonates deeply with my own approach to design. The process was about translating our shared pursuit of precision and mastery into something tangible, paying attention to the materials, construction and details that give an object its character. The result brings two distinct worlds together through a common philosophy, creating pieces that carry the spirit of the collaboration beyond the festive occasion.”
Spanning three expressions, the collection celebrates gifting as an extension of personal style and appreciation for craft—creating pieces to be enjoyed beyond the festive moment.
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