‘Play, Pose & Pixel’ Digital Fashion Exhibition Showcases Future of Fashion in Hong Kong
The Hong Kong Design Centre presented the ‘Play, Pose & Pixel’ Digital Fashion Exhibition, a unique blend of fashion, technology, and creativity, as part of the Hong Kong Fashion Fest. The event, held from November 22 to December 7, 2025, showcased pioneering fashion technology and the boundless possibilities of digital fashion.


The exhibition featured four zones, including ‘The Doll House’, showcasing over 40 vintage collectible dolls, and ‘Enter the Avatar Era’, an immersive installation inspired by global Avatar culture. Visitors could also experience ‘From Paris to Hong Kong’, featuring augmented reality try-ons and digital couture by local and international designers.
Speaking at the officiating ceremony, Miss Rosanna Law Shuk-pui, JP, Secretary for Culture, Sports and Tourism, praised the exhibition as a highlight of the Hong Kong Fashion Fest, highlighting Hong Kong’s position as a leading East-meets-West hub for digital fashion and the creative economy.
Mr Joseph Lo, Chairman of Hong Kong Design Centre, emphasized the event’s focus on promoting design and design thinking, supporting local designers, and creating a space where East meets West.
The exhibition aimed to showcase fashion as a powerful form of self-expression, merging creativity with technology, and inviting visitors to explore a fashion playground tailored for the new generation.






